The NASCAR way: the business that drives the sport

Book Cover
Publisher:
Wiley,
Pub. Date:
[1998]
Language:
English
Description
From the bestselling author of The Warren Buffett Way, a revealing inside look at the booming business-and investment opportunities-of NASCAR "Hagstrom's insights and observations bring a refreshing 'outside' business perspective to our industry." --From the Foreword by William C. France, President, NASCAR "From its origins in Daytona in the '50s to today's live network broadcasts for millions of devoted fans, Robert Hagstrom offers an in-depth look at the fastest-growing sport in the country. The NASCAR Way explains how and why dozens of Fortune 500 companies have been lining up to jump on board." --Michael T. Hargrave, Senior Motorsports Manager, Anheuser-Busch, Inc. "It is great to be associated with NASCAR, the France family, and for me to get paid for what I love-to race! In The NASCAR Way, you see a prime-time sport." --Dale Earnhardt, 7-time NASCAR Winston Cup champion "An accurate and entertaining perspective to the unbridled capitalism that has built NASCAR into the #2 sport in America after football." --Bill Nielsen, Director, Promotion Development and Licensing, Kellogg USA, Inc. "Hagstrom understands how our business works both on and off the track. His perception of our sport will have you racing through the pages on the edge of your seat. The book is definitely a winner!" --Dale Jarrett, Winston Cup driver
Also in This Series
More Like This
More Details
ISBN:
9780471183167
More Copies In Prospector
Loading Prospector Copies...
Staff View

Grouping Information

Grouped Work ID9cf22793-e57a-e8a3-0e28-4e69f84a8b83
Grouping Titlenascar way the business that drives the sport
Grouping Authorhagstrom robert g
Grouping Categorybook
Last Grouping Update2018-10-10 01:06:21AM
Last Indexed2019-12-15 03:07:44AM

Solr Details

accelerated_reader_point_value0
accelerated_reader_reading_level0
authorHagstrom, Robert G., 1956-
author_displayHagstrom, Robert G
available_at_adamsAdams State University
collection_adamsMain Collection
detailed_location_adamsASU Main (3rd floor)
display_description
format_adamsBook
format_category_adamsBooks
id9cf22793-e57a-e8a3-0e28-4e69f84a8b83
isbn9780471183167
item_details
Bib IdItem IdShelf LocCall NumFormatFormat CategoryNum CopiesIs Order ItemIs eContenteContent SourceeContent FileeContent URLsubformatDetailed StatusLast CheckinLocationSub-location
ils:.b11772530.i23115920ASU Main (3rd floor)GV1029.9.S74 H34 19981falsefalseOn Shelfas
itype_adamsBook
last_indexed2019-12-15T10:07:44.877Z
lexile_score-1
literary_formNon Fiction
literary_form_fullNon Fiction
local_callnumber_adamsGV1029.9.S74 H34 1998
owning_library_adamsAdams State University
owning_location_adamsAdams State University
primary_isbn9780471183167
publishDate1998
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b11772530BookBooksEnglishWiley, [1998]xvi, 230 pages ; 24 cm.
recordtypegrouped_work
scoping_details_adams
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b11772530.i23115920On ShelfOn Shelffalsetruetruefalsefalsetrue56, 57, 58, 59
subject_facetNASCAR (Association)
NASCAR (Association) -- Finance
Stock car racing -- Economic aspects -- United States
Stock car racing -- United States
title_displayThe NASCAR way : the business that drives the sport
title_fullThe NASCAR way : the business that drives the sport / Robert G. Hagstrom
title_shortThe NASCAR way
title_subthe business that drives the sport
topic_facetEconomic aspects
Finance
Stock car racing